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Red: Advocacy - The Lifeblood of Society
Graphic Design
The Challenge
Design a more practical and meaningful giveaway for students who visited The Saints Advocate's (VO) booth on SAJC Open House and CCA Recruiting Day in 2015.
The Outcome
The "Red: Advocacy" calendar was created with group photos of the 5th cohort of VO's members. Besides the printed 12 months of 2015, the calendar included the two most frequently asked questions about VO to help visitors recall the information they saw at VO's booth on the event day.
The calendar fit the pockets of most students' wallets. Hence, the visitors tended to keep it compared to other promotional materials such as flyers and brochures.
My role
VO's Head of Publicity; Graphic Designer
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